CERTIFICATE PROGRAM
Design for Marketers
Update your skills or learn the basics of design without committing to a four-year degree.
Tired of getting “feedback” from graphic designers about your marketing materials? Show them what’s what and take our Design for Marketers Certification Course! Gain insider knowledge from a designer’s perspective to create your visuals with skill and confidence. Gather targeted, streamlined skills to upgrade your marketing materials with hands-on instruction, use and understanding of industry-standard software, and everything you’ve been wondering about design. It’s everywhere! Give your career a marketing upgrade with this universally useful course.
Course Description
- Overview and practical application of the principles and elements of design
- Basics of visual branding and using brand personality
- Differentiated layout and dynamic composition techniques
- Using marketing strategies to determine design direction
- Analysis of typographic choices for targeted messaging
Course Details
Location
Villa Maria College
240 Pine Ridge Road
Buffalo, NY 14225
Villa Maria College
240 Pine Ridge Road
Buffalo, NY 14225
Cost
$500 per course
This program is offered in partnership with AAF Buffalo. Current AAF members are eligible for a program discount. Discounts are available for Villa students and alumni.
$500 per course
This program is offered in partnership with AAF Buffalo. Current AAF members are eligible for a program discount. Discounts are available for Villa students and alumni.
”The Design for Marketers course was an excellent experience that I’m so glad I participated in. Led by an industry professional who made the content as fun as it was fascinating, this course helped me understand how the elements of design can elevate my marketing work and pushed me to explore new creative skills with confidence.”
Jessica LongsonDigital Marketer
Ready to Get Started?
Enroll into Villa Maria’s Design for Marketers Certificate Program today!
5 consecutive Wednesdays: January 15, January 22, January 29, February 5, and February 12 from 5:30 PM – 8:30 PM.
Register Now
Meet Your Instructor
Julie Zack, M.A.
Julie Zack is an Associate Professor of Graphic Design at Villa Maria College. She teaches foundation, typography and portfolio courses, and facilitates the college’s award-winning student art and literary publication, SKALD. Professor Zack is a recipient of AAF Buffalo’s Levi-Osborne Award for Excellence in Communication and multiple awards for work created over her 30-year career. She holds a Master of Arts Degree in Advertising Design from Syracuse University.
Ready to Get Started?
Enroll into Villa Maria’s Design for Marketers Certificate Program today!
5 consecutive Wednesdays: January 15, January 22, January 29, February 5, and February 12 from 5:30 PM – 8:30 PM.
